Documentation sections

Campaign groups

A group is a text label on a campaign: it is used to filter the list, build reports and restrict staff access.

A group is a label in a campaign's Group («Группа») field. There is no separate list of groups: a group appears when at least one campaign gets it and disappears when no campaigns, including archived ones, are left in it. A campaign can have only one group.

Assigning a group

When creating a campaign:

  1. Open Campaigns («Кампании»).
  2. Click + Campaign («+ Кампания»).
  3. Enter a name in the Group field, for example Facebook. The field suggests existing groups.
  4. Fill in the other fields.
  5. Click Create campaign («Создать кампанию»).

For an existing campaign:

  1. Open the campaign page.
  2. Click Edit («Изменить»).
  3. In the “Edit campaign” («Изменить кампанию») window, enter a name in the Group field.
  4. Click Save («Сохранить»).

The group is shown in the campaign page header, next to the status label. To remove a campaign from a group, clear the Group field and save. The other fields of these windows are described on the Creating and configuring a campaign page.

Tip.

Group names are compared exactly, case-sensitively: Facebook and facebook are two different groups. Spaces at the beginning and end are removed. In the creation window, pick the name from the suggestions. The “Edit campaign” window has no suggestions: enter the name exactly as it is written in the group filter.

Filtering by group

Above the campaign table is the All groups («Все группы») list. It contains the groups of the campaigns that are in your list.

  1. Open Campaigns.
  2. Choose a group in the All groups list.

Only the campaigns of that group remain in the table, and row selections are cleared. To return to the full list, choose All groups.

The Group column in the table is hidden by default. You can turn it on with the Columns · N («Колонки · N») button — see Campaigns: the list and working with the table.

Renaming a group

  1. Open Campaigns.
  2. Click the manage («управление») link next to the group filter.
  3. In the “Campaign groups” («Группы кампаний») window, find the group. The Records («Записей») column shows the number of campaigns in it.
  4. Click Rename («Переименовать»).
  5. Enter the new name.
  6. Click Save or press Enter. Cancel («Отмена») or Escape keeps the previous name.

The campaigns in the group that you are allowed to edit get the new name. The filter above the table returns to All groups. An empty or unchanged name is not saved: the group stays as it was.

Merging groups

There is no separate button. Rename one group to the exact name of another: the campaigns of both groups end up in one group. The panel does not ask for confirmation.

There is no undo. To split the campaigns again, change the group of the campaigns you need in the “Edit campaign” window.

Deleting a group

  1. Open Campaigns.
  2. Click the manage link.
  3. Click Delete («Удалить») in the group's row.
  4. Confirm the deletion. The confirmation window shows the number of campaigns in the group.

The campaigns are not deleted: their Group field is cleared. The campaigns' streams, links and statistics do not change. The filter above the table returns to All groups.

Who manages groups

Anyone who can edit a campaign can assign its group — see Campaign access and “Share”.

Owners, admins and team leads can rename and delete groups:

  • owners and admins — for all campaigns;
  • the team lead — for their own campaigns and the campaigns of staff assigned to them. The other campaigns in their list, including those shared with them, stay in the group under the previous name. Assigning staff is covered on the Team lead and their media buyers page.

If a staff member's permissions for the Campaigns section are set to View («Просмотр»), they can neither assign groups nor rename or delete them.

Restricting staff by group

Owners and admins can limit a staff member to some of the groups: Admin panel → Team («Админ-панель → Команда»), the Permissions («Права») button, the Limit campaign groups («Ограничить группы кампаний») checkbox. The setting is described on the User permissions: sections, campaign groups and report fields page.

For a staff member with this restriction:

  • the list shows only campaigns from allowed groups;
  • the Group field accepts only an allowed group. An empty field is accepted only if the Allow campaigns without a group («Разрешить кампании без группы») checkbox is selected. Otherwise, the panel responds “Campaign group unavailable” («Группа кампании недоступна»);
  • renaming and deleting groups are unavailable, including for a team lead.
Warning.

Renaming, merging and deleting a group do not change staff permissions. The permissions keep the previous name, and for staff restricted by group, the campaigns of that group disappear from their list. After renaming, add the new name to the list of allowed groups in the Permissions window. After deleting, assign the campaigns an allowed group or select Allow campaigns without a group.

Group in reports

In the report builder, Campaign group («Группа кампании») is available among the groupings and among the filter fields. The filter value is chosen from the groups the campaigns have right now.

A click stores the group the campaign had at the moment of the visit. Renaming, deleting or changing a group does not change past clicks: they stay under the previous name, and new clicks get the current group. If the report period includes clicks from before and after the change, the Campaign group grouping shows separate rows with the old and the new name.

On the dashboard, in the “Breakdown by campaign” («Разбивка по кампаниям») table, the Group column shows the campaign's current group.

Frequently asked questions

There is no “manage” link

Owners, admins and team leads see the link, and only when at least one campaign in your list has the Group field filled in. Media buyers and designers do not see the link.

No campaigns in this group. («Нет кампаний в этой группе.»)

No campaign matches the selected filters. For a team lead, this happens when a staff member who has no matching campaigns is selected in the All buyers («Все баеры») list. Choose All buyers or All groups.

Renaming shared groups is unavailable with group restrictions («Переименование общих групп недоступно при ограничении групп»)

Your account has a campaign group restriction turned on. Ask the owner or the admin to rename or delete the group.

A group was renamed or deleted, but campaigns with the old name remain in the list

The action was performed by a team lead. A team lead changes the group only for their own campaigns and the campaigns of staff assigned to them. Ask the owner or the admin to rename or delete the group again.

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